NICK TORRES NY
Rooted in the concrete courts of Queens,NY Nick Torres has spent over a decade at the forefront of sports marketing, where culture, community, and storytelling collide. With a sharp creative eye and deep strategic sense, he’s led campaigns that move with authenticity from grassroots activations to global brand partnerships. Torres’ work bridges the worlds of sport and style, grounded in real connection and driven by a passion to elevate the voices and moments that matter.
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Instagram ALD x NB Furon 7+ Bukayo Saka MAY 10, 2024
FUNCTIONS:
PROJECT LEAD
NARRATIVE LEAD
ART DIRECTION
Launching Aimé Leon Dore’s foray into the realm of football alongside Arsenal's standout talent, Bukayo Saka, marks the inception of a thrilling collaboration. Crafting a bespoke boot signifies more than just a new venture; it signifies the dawn of a potential runway for future endeavors in sports by ALD x NB.
From meticulous project management to visionary creative direction, this endeavor offers a tantalizing blend of style and athleticism. Through this collaboration, Bukayo Saka is granted a platform to exhibit not only his skills on the field but also his unique sense of style.
This initiative encapsulates the brand's journey into the realm of football boots, showcasing its ability to curate a player's aesthetic both before and after the match. It's a celebration of individuality, talent, and the symbiotic relationship between fashion and sport.